With its traditional local pub, quaint cafe and greengrocers, Oxo adverts on the walls and ration books on the tables, a stroll along this street is like stepping back to the 1950s. But this is a road that is special not merely for its nostalgia. For Memory Lane has been carefully constructed by a care home to help its residents who suffer from dementia and Alzheimer’s to feel more comfortable. It is even hoped it could improve their ability to recall their own pasts.