Lazy Ad Guy - a metaphor for all the underperforming ads in the market. He lives in a banner, turning the medium into the idea. As his personality develops, so his media presence increases – always using media-focus media. Created by MercerBell Australia
Agency: Beeby Clark+Meyler. What's it about? The Find Your Voice Contest was a Facebook promotion featuring pop singer and pianist Greyson Chance. Music & Arts Fans were invited to record a video of themselves playing a musical instrument from a set of songs. The best video won an instrument, lessons, and got to meet Chance. Music & Arts acquired +107K Facebook fans during the campaign. Newcomers to the brand were also engaged with the content—over 188K pageviews were amassed.
Pigskin tattoo poster advertising by Agentur am Flughafen Absolutely amazing project for a new advertising campagne for the tattoo convention. We need your help to win this international price. Pin it, like it, share it - love it.
To help shift perception amongst designers and developers, we created this very “un-Microsoft like” campaign. Mascots from Microsoft MIX software applications were used to create an Alice In Wonderland event experience that included commemorative art posters, stickers and a social media tie-in. By Think ALT