PRE-MIXED spirits are the latest products to be targeted in the supermarket price wars as both Coles and Woolworths slash prices.  				  				  			  		  		The discounting began last week when Woolworth's Dan Murphy stores advertised cases of pre-mixed Bundaberg Rum and cola for $62.90 and Jim Beam and Cola for $59.90, below the recommended retail price and other independent retailers' prices, reported The Age.

PRE-MIXED spirits are the latest products to be targeted in the supermarket price wars as both Coles and Woolworths slash prices.

Supermarket pokies ad GetUp!    GetUp! anti-supermarket pokies ad refused airtime by TV networks  Australia’s major TV networks have refused to run a crowd-funded ad by activist group GetUp! that attacks supermarket big boys Woolworths and Coles for, the ad claims, owning “more dangerous poker machines than the five largest Las Vegas casinos”.

Australia's major TV networks have refused to run a crowd-funded ad by activist group GetUp! that attacks supermarket big boys Woolworths and Coles for, th

They rule food, grog and petrol, now it’s hardware [Analysis of Woolworths  Wesfarmers oligopoly]

They rule food, grog and petrol, now it’s hardware [Analysis of Woolworths Wesfarmers oligopoly]

Dan Murphy's has introduced Click & Collect, a new service enabling shoppers to order online and pick up their drinks from their nearest store in only two hours. [Dec 2012]

Dan Murphy’s launches ‘Click & Collect’

At this week's LMG Conference, Misener said that just as Dan Murphy's has 'reset' consumer expectations in the Australian liquor industry in terms of big box outlets, LMG is well placed to achieve 'best practice' in the convenience channel

The Shout is the Beer, Wine and Spirits Industry leading website news service.

Outstanding Retailer of the Year 2012: Dan Murphy’s [Analysis of why Dan Murphy's won]

Dan Murphy’s is the 2012 winner of the BRW and AMP Capital Shopping Centres Outstanding Retail of the Year award.

Dan Murphy’s announced BRW & AMP Retailer of the Year

Dan Murphy’s announced BRW & AMP Retailer of the Year

Woolworths Ltd says it has bought upmarket online business Langton's Fine Wines Auctions Pty Ltd in a move to shore up its already extensive liquor business. (Feb 2009)

Woolworths Ltd says it has bought upmarket online business Langton's Fine Wines Auctions Pty Ltd in a move to shore up its already extensive liquor business.

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