M&E Blog — Merchandeffect
Get inside the mind of merchandising experts on how to create effective promotional merchandise.
Client: Harness Energy Services - Brand: Harness
Harness Bags In the field of providing services like training and human resources, it is important to include a suitable merchandise in training kits that speaks of the company's reliability in this field. This is exactly what these Harness bags are all about. Made with high quality materials and excellent craftsmanship, these bags speak of Harness' commitment to providing only the best to their clients. They give out a statement that Harness is very serious in offering training and…
Client: Beam Global 2013 - Brand: Jim Beam
Jim Beam Boston Shaker Fancy some bourbon whiskey in your cocktail? Then, you would love this Jim Beam Boston Shaker made for Beam Global. The perfect GWP for any Jim Beam product, this cocktail shaker bears the classic look of a Jim Beam - all black and masculine-looking with the Jim Beam name and logo. With a covered sifter right on its lid, you could not ask anything more for a shaker.
Why a Free Gift with Purchase Adds Value for Your Brand — Merchandeffect
No matter how much you look at it from a consumer’s point of view, buying an alcoholic beverage with a free gift with purchase (GWP) is definitely better than purchasing any liquor brand without it. This is the reason promotional products are getting more attention from marketers and sellers nowad
Client: Harness Energy Services - Brand: Harness
Harness Bags In the field of providing services like training and human resources, it is important to include a suitable merchandise in training kits that speaks of the company's reliability in this field. This is exactly what these Harness bags are all about. Made with high quality materials and excellent craftsmanship, these bags speak of Harness' commitment to providing only the best to their clients. They give out a statement that Harness is very serious in offering training and…
Client: Beam Global 2013 - Brand: Teacher's
Teacher's Leather Bag Whether you are a lover of scotch or not, you would love this Teacher's Leather Bag made for Beam Global. Although scotch is not just a liquor for educators, this leather bag is a perfect representative for what teachers stand for and that is dedication to quality and excellent education. This bag is spacious enough to hold all your documents plus your laptop. It is handy enough to be carried all around, even if you are always on the go. So, if you are looking for…
Client: Treasury Wine Estates - Brand: Beringer
Beringer Umbrella Made for Treasury Wine Estates' Beringer brand, this umbrella comes in classic black and silver colors and with a slim black holder. It is the quintessential partner for winery tours offering wine tasting sessions and visits to the estate's cellars or vineyards, as it can shield anyone from the rains or from the extremely hot glare of the sun. Just like this sample done for Beringer, this umbrella is not only a practical addition to your winery tour package, it will…
Client: Campari - Brand: American Honey
American Honey Shot Glass Tray Created exclusively for Campari, we had to come up with a design which incorporated the shot glass. We tried several options on using the honey comb design, but we were unable to get a smooth edge. We went with the triangle honey comb glass casing option, but with the first factory we tried, it with was an absolute disaster. The edges of the triangle were sharper than a razor blade, so we had to find a new factory that could do smoother edges. We found…
Client: Beam Global 2013 - Brand: Cruzan Rum
Cruzan Rum Tiki Cup The challenge was to design and manufacture two particular kinds of Tiki mask expressions for Cruzan Rum Tiki Mugs. The team had to pore over the brand guidelines and learn a lot about the brand and all about the Tiki cup, its culture and origin, which we found on http://en.wikipedia.org/wiki/Tiki_culture. We were surprised to learn that it was an American concept starting in Hollywood around 1934. We thought it was Polynesian. The mid-1990s saw the revival of the…
Client: Treasury Wine Estates - Brand: Rosemount
Rosemount Scented Candles Bring elegance and class to your evenings with these Rosemount Scented Candles. Created for people who would like to enjoy more of Rosemount's brand than just its wines, these candles come in graceful gold glasses that will produce a cozy charm to any home. Packaged in classy gold and black boxes, these Rosemount Scented Candles will please any wine connoisseur as much as the Australian winery's award-winning wines.
Client: Treasury Wine Estates - Brand: Beringer
Beringer Steak Knife Set Made for Treasury Wine Estates' Beringer brand, this Steak Knife Set is a GWP that will surely capture anyone's attention. This is because it speaks of quality through and through. This 4-piece steak knife set comes with a clasped box bearing the name and logo of the Beringer brand. The knives are top of the line stainless steel with premium wood handles. The set is perfect to give away as a gift or to keep as part of anyone's collection.