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Business Article Writing

8 Pins
 2y
Collection by
Peter McCredie | Article Writer
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Baseball Cards
More evolved than your 1900's self? ​The writing styles described in Part 6 (B2B and B2C) and Part 7 (B2B Wholesale), show sales and relationships inseparable in an internet connected market. The 1900's adverts were mostly a shotgun approach to marketing. Today, many products and services target an audience. We can help you rise above an ocean of mediocre business writing to influence decision makers and manage customer relationships. Image: Internet Archive Book Images. #SocialMedia #Connect Archive Books, Business Writing, Business Articles, Article Writing, Writing Styles, Book Images, Shotgun, Connect, Relationships
Archive Books
Business Writing
Business Articles
Article Writing
Writing Styles
Book Images
Shotgun
Connect
Relationships
More evolved than your 1900's self? ​The writing styles described in Part 6 (B2B and B2C) and Part 7 (B2B Wholesale), show sales and relationships inseparable in an internet connected market. The 1900's adverts were mostly a shotgun approach to marketing. Today, many products and services target an audience. We can help you rise above an ocean of mediocre business writing to influence decision makers and manage customer relationships. Image: Internet Archive Book Images. #SocialMedia #Connect
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
More evolved than your 1900's self? Showing business articles to your resellers, where we share the problems their target customers live with, they feel empathy. When people read about your product improving lives, it may be a problem they experience themselves. The struggle of another can trigger emotion. It's a wholesaler's advantage when your reseller understands why their customers react with feeling to your product. Image: Internet Archive Book Images. #Writing #Benefits #Relationships Radios, Edison Phonograph, Target Customer
Radios
Edison Phonograph
Target Customer
More evolved than your 1900's self? Showing business articles to your resellers, where we share the problems their target customers live with, they feel empathy. When people read about your product improving lives, it may be a problem they experience themselves. The struggle of another can trigger emotion. It's a wholesaler's advantage when your reseller understands why their customers react with feeling to your product. Image: Internet Archive Book Images. #Writing #Benefits #Relationships
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
More evolved than your 1900's self? I've developed a business writing style about the journey of the business, the future customer and how their journeys intersect. People who buy are aware of their own journey - locally (family, career), globally (finance, social issues), and within their mind (beliefs, values). Connect with people at their level, and you have an advantage. We have more to consider than in the 1900's. Image: Internet Archive Book Images. #SocialMedia #Benefits #Relationships Social Issues, Finance
Social Issues
Finance
More evolved than your 1900's self? I've developed a business writing style about the journey of the business, the future customer and how their journeys intersect. People who buy are aware of their own journey - locally (family, career), globally (finance, social issues), and within their mind (beliefs, values). Connect with people at their level, and you have an advantage. We have more to consider than in the 1900's. Image: Internet Archive Book Images. #SocialMedia #Benefits #Relationships
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
More evolved than your 1900's self? The great untapped advantage exists in business writing where valued information can be publicised using a new mindset, finally leaving the 1900's style behind. People want to know about: • You, the entrepreneur and your journey. • The back story of your business. • Your products and services separately to the sales pitch, so they can research and discover without pressure. Image: Internet Archive Book Images. #SocialMedia #Benefits #Connect #Target Fast And Slow, Pitch, Mindset
Fast And Slow
Pitch
Mindset
More evolved than your 1900's self? The great untapped advantage exists in business writing where valued information can be publicised using a new mindset, finally leaving the 1900's style behind. People want to know about: • You, the entrepreneur and your journey. • The back story of your business. • Your products and services separately to the sales pitch, so they can research and discover without pressure. Image: Internet Archive Book Images. #SocialMedia #Benefits #Connect #Target
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
Business seeks advantage. Business owners seek an advantage over competitors. Most advertisements use price, features and benefits. While that was enough in the 1900's, everything has moved on to become competitive and more sophisticated. People no longer have the mindset their 1900 self would have had. Business writing must keep up. Better writing means better results. Image: Internet Archive Book Images. #Articles #Writing #SocialMedia #Benefits #Connect #Target #Relationships Better Writing, Cool Writing, Holland Hotel, Cocktail Making
Better Writing
Cool Writing
Holland Hotel
Cocktail Making
Business seeks advantage. Business owners seek an advantage over competitors. Most advertisements use price, features and benefits. While that was enough in the 1900's, everything has moved on to become competitive and more sophisticated. People no longer have the mindset their 1900 self would have had. Business writing must keep up. Better writing means better results. Image: Internet Archive Book Images. #Articles #Writing #SocialMedia #Benefits #Connect #Target #Relationships
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
Social media advances. If improvements in business writing have been outpaced by the snail, then compare to writing in social media, where people post on a wide range of topics while keeping context within a thread, whether the conversation is friendly, humorous or empathetic. When it comes to writing on social media, improvements have been spectacular - but not in the promotion of business. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits #Connect #Target Snail, Conversation, Promotion
Snail
Conversation
Promotion
Social media advances. If improvements in business writing have been outpaced by the snail, then compare to writing in social media, where people post on a wide range of topics while keeping context within a thread, whether the conversation is friendly, humorous or empathetic. When it comes to writing on social media, improvements have been spectacular - but not in the promotion of business. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits #Connect #Target
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
Business writing lags behind. The 1900's advertisement and today's business directories follow a similar writing style, over 100 years later. Product description, features, benefits and an offer. ​In the past century, technology has been reinvented repeatedly, graphics, videos and images have made stunning advancements, but improvements in business writing have been outpaced by the snail. Link to full post in Bio. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits The Past, Internet
The Past
Internet
Business writing lags behind. The 1900's advertisement and today's business directories follow a similar writing style, over 100 years later. Product description, features, benefits and an offer. ​In the past century, technology has been reinvented repeatedly, graphics, videos and images have made stunning advancements, but improvements in business writing have been outpaced by the snail. Link to full post in Bio. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing
The development of better business writing seems to be at a standstill, with a few well worn writing styles being re-hashed for some time now. Well, I checked. Writing styles for business haven't changed much in 100 years. We can do better. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits #Connect #Target #Relationships Vintage Appliances, Phonograph, Social Media
Vintage Appliances
Phonograph
Social Media
The development of better business writing seems to be at a standstill, with a few well worn writing styles being re-hashed for some time now. Well, I checked. Writing styles for business haven't changed much in 100 years. We can do better. Image: Internet Archive Book Images. #Writing #Business #SocialMedia #Benefits #Connect #Target #Relationships
Peter McCredie | Article Writer
Peter McCredie | Article Writer
Business Article Writing