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In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

Before debuting its new store prototype in Reading, U.K., Sunglass Hut built a full-scale mock-up at its U.S. headquarters. Here, designers could test how the fixturing, graphics and layout fostered the brand’s sexier, fashion-forward store environment.View Image Details

Before debuting its new store prototype in Reading, U., Sunglass Hut built a…

If you can’t see the difference between Van Gorp Optic’s new boutique and your everyday eyewear store, you might need to get your eyes checked. Antwerp based studio Pinkeye brings a new visual identity and interior for the Belgium based store.

Antwerp Studio Pinkeye Designs Van Gorp Optician

If you can’t see the difference between Van Gorp Optic’s new boutique and your everyday eyewear store, you might need to get your eyes checked. Antwerp based studio Pinkeye brings a new visual identity and interior for the Belgium based store.

Beach Towel.  So Fun.   S. Moss Reversible Sunglasses, Tangerine  #sunglasses #inspiration [I wonder, do they prick holes in the fabric!] ;)

Moss Reversible Sunglasses, Tangerine [I wonder, do they prick holes in the fabric!

In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

Gallery of Optical Store in Lisbon / Jorge Sousa Santos - 9

Gallery of Optical Store in Lisbon / Jorge Sousa Santos - 9

Image 9 of 31 from gallery of Optical Store in Lisbon / Jorge Sousa Santos. Photograph by Joao Morgado

In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

In the store, the orange, main color of the identity, is emphasized by the predominantly white environment, and wood details add a casual style touch.

Can J.Crew’s Mickey Drexler Turn Warby Parker Into The Next Apple Retail Store? | Fast Company | Business + Innovation

Can J.Crew’s Mickey Drexler Turn Warby Parker Into The Next Apple Retail Store?

Crew’s Mickey Drexler Turn Warby Parker Into The Next Apple Retail Store?

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