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Diet Coke cans and bottles at the Diet Coke thirtieth birthday party held at Sketch, London in 2013.

Why diet soda is (probably) bad for you, according to science

The idea of diet soft drinks is that they allow people to enjoy the sweetness of regular sugary soda, but without the calories and weight gain.

Disney Coke Concept packaging designed by Nacim Shehin - http://www.packagingoftheworld.com/2015/12/disney-coke-concept.html

Disney Coke (Concept)

ProColombia Juices by Rafael Borges

I like the shiny white design of the full bottle with the simple fruit design. The gold/bronze cap looks classy with the white bottle and matches the logo color.

Carpathia - Office House on Behance

CARPATHIA - OFFICE HOUSE corporate identity and a set of visual materials promoting the recent office investment

NESTEA® Spain rebrand. Designed by Taxi Studio

NESTEA® Spain rebrand. Designed by Taxi Studio

Viking is a legendary imprint with a distinguished list of extraordinary writers in both fiction and nonfiction. The Viking Press was founded in New York City on March

IRN-BRU — The Dieline | Packaging & Branding Design & Innovation News


Barr today unveils a completely refreshed brand identity for IRN-BRU, in the brand’s first significant redesign since The branding, design and visual identity was all created by brand design consultancy jones knowles ritchie (jkr).