I emphasize how important it is to really know your audience. Look at this infographic to help you understand your audience: 10 steps to building personas - understanding & appealing to your audience in a sophisticated way
The Psychology of Color and Your Brand: Infographic
When it comes to the way a brand presents itself to the world, there are no accidents. In most cases, every logo and talking point is carefully considered, ruthlessly focus-grouped, and closely analyzed before it’s presented to the public.
The Ultimate HTML Cheat Sheet For Beginners (I Can Build A Blog)