New York rooftops 40 degrees cooler painted white, reckons NASA/Columbia study
Research by scientists from Columbia University and NASA suggests that painting rooftops white can result in peak temperature drops of over 40 degrees Fahrenheit during summer months.
New York Roofs: Brighter, Whiter, Cooler
The results are in for the first study to systematically measure the effects of the city’s fledgling effort to introduce more reflective rooftops in order to reduce cooling costs and the overall heat burden on the city.
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Obama's climate guru: Paint your roof white!
Some people believe that nuclear power is the answer to climate change, others have proposed green technologies such as wind or solar power, but Barack Obama's top man on global warming has suggested something far simpler – painting your roof white.