Branding Tips for Ecommerce Brands

Shopify for beginners, Shopify tips, ecommerce, ecommerce packaging, online shop, online fashion business, online boutique, Shopify theme, boutique logo, brick…
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the different font and numbers used in this poster are all brown, white, and blue
The Color Psychology Behind Brown + How to Use It for Your Branding
This color is associated with security, protection, rugged, grounded. If any of those emotions or themes are deeply rooted in your brand, brown may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz 🎨 https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
the different font and numbers used in this poster
The Color Psychology Behind Purple + How to Use It For Your Branding
Purple is associated with feelings of luxury, creativity, courage, mystery and spirituality. It’s often used to communicate a high-end product or a more sophisticated spin on femininity. If any of those emotions or themes are deeply rooted in your brand, purple may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
an orange and white poster with the words color story written in different font, colors
The Color Psychology Behind Orange + How to Use It For Your Branding
Orange is associated with feelings of warmth, energy, optimism, and motivation. It’s often used to create a lively brand experience that leaves customers feeling revived. If any of those emotions or themes are deeply rooted in your brand, orange may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
The Color Psychology Behind Blue and How to Use It for Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration + tips, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
The Color Psychology Behind Blue and How to Use It for Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration + tips, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
the different font and numbers used in this poster are all black, white, blue, red
The Color Psychology Behind Blue + How to Use It For Your Branding
Blue is used across many different industries. It’s often associated with feelings of calm, trust, confidence and peace. It can also help to communicate product benefits such as hydration, soothing or relief. If any of those emotions or themes are deeply rooted in your brand, blue may be a smart color choice for you! For more color inspiration and advice, take our color palette quiz ➡️ https://wayfarerdesignstudio.com/blog/how-to-choose-your-brand-color-palette
a mirror sitting on top of a counter next to vases
4 Tips to Get More Newsletter Opt-Ins + Build an Engaged Email List
Build a loyal (and engaged) email list with these 4 opt-in ideas: 💌 OFFER A DISCOUNT. 💌 A FREE DOWNLOAD OR GUIDE. 💌 EXCLUSIVE ACCESS. 💌 QUIZ. The key to a high-converting, loyal and engaged email list lies in an opt-in that meets the needs of your customer. Never be afraid to test out a few options, and see what works best! Head to our blog for more e-commerce tips and design inspiration 💡
a man in a white suit with the m on it's chest and his hands behind his back
Minimal Logo Design for a Fashion Brand by Wayfarer
Bold, minimal logo and branding design by Wayfarer Design Studio for a sustainable fashion company.
the three ways to elevate your product pages in 3 easy steps, and how to get our tips
3 Ways to Improve Your Shopify Product Pages
Are the product pages on your website encouraging customers to buy? OR are they feeling a little blah? ⁠ ⁠ Here are 3 design features that you can use to elevate your product pages and build more trust with customers:⁠ ⁠ ✹ A list of facts or benefits with icons. ⁠ ✹ Social proof. ⁠ ✹ Give an option to bundle up. ⁠ For more e-commerce tips and tricks, head to our blog!
FREE Instagram "Tap to Shop" Button Stickers for E-Commerce Businesses
Download at https://view.flodesk.com/pages/62094a57d328ec5152cefeb0 Use these free Instagram "Tap to Shop" sticker graphics to make your products stand out in your Instagram Stories!
Shopify Website Design for Philip B Hair and Beauty – by Wayfarer Design Studio
Thrilled to share the new Shopify website that we worked on for @philipb that launched yesterday! They came to us wanting to transform their Shopify theme to make it more elevated and engaging for their audience before the holidays. We spent the last few weeks building custom sections to better highlight their products and make the site easier to browse.
a cell phone with the text tap to shop'insta button stickers on it
FREE Instagram Shop Button Stickers for E-Commerce Brands by Wayfarer Design Studio
When linking a product on your IG stories, you don’t need to settle for the generic IG button. (Because let’s be honest, it’s ugly) Instead, you can add a custom button graphic over the IG link to give it a more elevated, on-brand look that customers will be drawn to! Head to the linkto download all of the buttons and graphics for free, PLUS a tutorial video that explains exactly how to use them. The perfect way to improve your social media sales and Instagram marketing!
an open laptop computer sitting on top of a white table next to a black and white wall
Custom Shopify Theme Designs for a Hair Care and Beauty Brand by Wayfarer Design Studio
Which one of these Shopify theme options would you choose for a hair care and beauty brand? The goal of these ecommerce website designs was to find a way to showcase a small product line through an elevated, clean layout. We chose these 3 Shopify templates for their photography sections, simple product filtering and shoppable images.
a woman sitting at a desk writing on a piece of paper with the text free checklist to start your design business
Checklist to Start Your Design Business - The Designer Essentials Kit
The steps of starting a business can be really confusing (believe me, I was clueless). This checklist outlines all of the steps that I took to start Wayfarer, along with lots of tips and lessons that I learned along the way! Click the image above to get your free download today!
a woman sitting at a desk writing on a piece of paper with the text free checklist to start your design business
Checklist to Start Your Design Business - The Designer Essentials Kit
The steps of starting a business can be really confusing (believe me, I was clueless). This checklist outlines all of the steps that I took to start Wayfarer, along with lots of tips and lessons that I learned along the way! Click the image above to get your free download today!